Strategic Marketing At Warp Speed

I think some people would love to put a bullet in my head after I throw out this little gem. Take a look:

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I would think that after talking about Yahoo Buzz and Google Trends we would develop another sense –>Foresight.

Foresight is critical when we are marketing upcoming events. While the Superbowl may not be showing up in the buzz index or the trends, you can bet a dollar to a doughnut (thanks Bob) that it will. Right now there is nobody there. I wonder what a Superbowl survey linked to a hot prize CPA offer zip or email submit would do? Better yet, right now would be excellent for a short blog littered with Adsense Superbowl ads?

 If you take the shotgun approach with CPA then chances are that your throwing more crap at the wall than I am when it comes to finding profitable offers. However, since taking this approach I have found that I am getting lifetime valued prospects. For this to exercise I am going to assume that you already have a profitable offer. If you dont then then thats ok, I’ll help you out. Remember to think outside the box and remember what not to look for in an offer. I am also going to assume that since you have this wildly popular and PROFITABLE offer then you have gone ahead and set up your landing site/pages. If not, then again remember to read tips on how to optimize your page for a better quality score and cpa offers, keyword research and landing page setup. By then you will be rocking and rolling.

So we want to structure ourselves a thematic site based around the offer. Let’s use the ecards example from previous shall we? We can take a look at what we want to rank for. For this example I want my home page to rank for Ecards. However I may want to target other keywords as well. Now I setup my landing sites and pages on Wordpress because I have found that I can often get indexed and ranked for many obscure keywords. Knowing undisclosed details of over 50% of Google’s searches are unique, I never take the fact that since a keyword is NOT showing up in a search tool, does not mean it does not get searched or will get searched. Keep that little piece of advice on the backburner…it’s important.

While I was in Florida I had the opportunity to *peak* in on some things my partners and friends were doing on there own. While networking is great there, are tons of things we (as marketers) almost have to keep to ourselves. A perfect example would be that I will be assisting in some Adwords Campaigns with some of my partners however I would not dare to let them login into my accounts. Pure and simple, that’s a no-no.

I had the chance to see an awesome Article Directory by one of my partners. He has his directory being fueled by Article Marketer with automatic *drip in* articles that are added daily. The one thing I immediately noticed though is that the directory just like hundreds if not thousands of other directories out there are severely lacking the extra effort needed to becoming a power house such as Ezine Articles or SearchWarp. You probably can and will do well (I have no idea) with just a few generic directories if your wanting to yank in that Adsense income. Personally as I see Adsense only paying in pennies (ok sometimes more but woo-hoo) I would have to create a few directories that were updated consistently with Content. While this has been and generally is the idea, try utilizing what I am about to tell you and watch your results. I bet you will be pleasantly surprised.

First

I went thru my archives and hand picked some posts I thought were pretty good before we head into the New Year. Enjoy!

Back In August I gave some general tips over making money with P2P Networks and Torrents. Torrents are still alive and kicking and I have not really spoken of them since this last post. I really should but the fact of the matter is that this method is very petty and so very easy to do. However, I bet 99% of the people who read this post probably didn’t even try it or quickly gave up on it. Let’s take a look at just one program I promoted with these petty torrent methods.

Here are payments for the last 6 months. For a method so easy I sure seen a lot of bitching from people who said “it’s too much work”.  Here’s what happens when you dedicate yourself to a project for a couple of hours a week no matter how petty, simple and boring it is.

Also in August, I wrote a free report detailing how I go about getting high rankings for articles. I normally do not write my own articles but I do however use the methods described because it seems nobody can get it right even with a guide. I guess that just goes to show that what works for someone, may not necessarily work for another. However, the guide is free and it’s a great read….(IMO). :)

In September I also introduced a way to advertise your blog cheaply utilizing Stumbleupon. I have tested this out a few times and it seems to work well. When I say that, what I really mean is that as cheap as it is, you get back about the same return. However, it’s a great traffic building method and I am sure the right type of blog will make the difference.

Thinking about 2008 has been a thought on my mind since getting home yesterday. Many things have changed over the past year. Google SEO and PPC has changed quite a bit, video marketing has skyrocketed and even Email Marketing has changed. (Speaking in respect to Aweber, my autoresponder service that is a required double optin service now).

So what does the future hold?

I don’t know for sure. Although I have a photographic memory, I still haven’t developed any senses to see in the future. Which really sucks, because if I could, work would sure be a lot easier. However, I have some huge thoughts on what we MIGHT see.

1. Blogs will continue to kick the shit out of static sites. However, regular bloggers will probably turn more into user interactive communities. Take a look at CashTactics. I have already begun to do this. I have incorporated a forum where we can all get together on a more personal and regular bases to talk about every aspect of making money and marketing online.

It won’t stop with community sites though. Bloggers will also be podcasting and vlogging (video blogging) a lot more. As a matter of fact, your going to see something I hope that will interest you greatly in a few weeks. I will have a live streaming video feed so you can communicate with me at certain times and watch, read and listen as I respond to questions. Websites are still great in my opinion but will not stand a chance against someone that will regularly communicate with readers. While website owners will rely on their content to do all their preselling, they most likely rely on SEO, PPC and every other traffic method out there. That’s great but that is traditional also. The more social interaction you see with a website, the more likely you will return. Returning visitors are key and without them, your site sucks. Period.

I apologize to some right now as something urgent is coming up for me tomorrow and Monday. Then turn around an Tuesday is Christmas, then on Wednesday I have to get to Kansas City by 7 am (2 hour drive) to check in my bags at the airport so I can head to Florida until Saturday evening. So I really cannot tell you how long I have been awake, but it’s been quite awhile.

How To Rock Out With An Affiliate Mashup is available for download here.

There will most likely be a large discussion starting over this in the forum. Everything from site ideas, development, implementation and tons of more traffic generation techniques and methods will most likely be covered. However, feel free to download the guide as I have a lot of points I touched on that will prepare you to start asking your questions as you gear up for your first affiliate mashup.

Going to pass out,

Ruck :)

Parasite SEO is basically the methods of piggybacking high authority sites thru gain of links, branding and traffic. You could come up with a hundred different variations of Parasite SEO but it all comes down to “If your utilizing high authority sites specifically for your own gain…your a parasite”. Sounds rough right? Who really gives a shit. This game is cutthroat and if you don’t have the twinkies to suck it up and utilize some of these services you can rest assured that others are. When your crying about why your site is not ranking in the Search Engines you can count on that your little whitehat is bearing WAY too much wait for you to even have a chance against people like me. I would consider myself moderate though, there are thousands of webmasters that are more into than I am.

Leeching off high authority sites has been around forever and will continue to be around. Sure Google may bitch-slap these sites from time to time but all they are really doing is weeding out the gnats. See in Parasite SEO you also have gnats. These are people that sit there and make one paragraph posts to their Squidoo lense or a blogger post and hope the world of high rankings and money fall into their laps. Good thing for us that we are Parasites. We have two distinct advantages here.

1. We eat the gnats. Basically we are using the same principles as they are, but we do it better to keep us out of the “shit runs downhill” effect.

2. Since we are parasites we may not be as smart as Google but we don’t have to be. We MASSIVELY outweigh Google in terms of algorithmic changes and learning how to keep gaming their search engine after each new change. How many employees they got? How many webmasters are there gaming the SERP’s? Exactly.