Tips To Stay Calm When Launching A New Campaign For A CPA Offer
Traffic Brokering is a blast. If you have the capital to jump in balls first to test offer after offer it is one of the best feelings when you find a profitable one. As you can see from my last post about making money with ClickRiver, being different and having the will and ability to test new platforms with no regard as to what can happen, I can almost guarantee that you will find gems from time to time. When you do, it’s like getting the best (safe) high that you can get. Knowing that you just tacked on some passive income (at least for awhile) is a great thing :)
However…
Is it just me, or do a lot of people freak out knowing that they have to test Adwords? I get so fidgety and even agitated knowing that I have to test an offer in the shark waters of Adwords. I have ZERO problems taking my offers to Yahoo, MSN, Goclick, ABC Search or other smaller engines, but we all know the meat of traffic is at Adwords therefore it commands our attention to test the offer there. The moment I find an offer in one of my CPA Accounts I immediately begin asking myself
Can this Be Successful?
Will it convert?
Will Google bitch slap my landing page or even worse, my site?
Have I done enough research on this market to determine it WILL be profitable?
It’s just little things like that, that immediately start flowing thru my head. You have to realize when your traffic brokering, the bulk of your offers are most likely to have anywhere from $0.80-$2.00 payouts. I cannot tell you how critical your market research, demand, landing page AND site optimization are to help determine your cost in Adwords. Obviously the idea is to get the LARGEST gap between Cost Per Click and Earnings Per Click. The larger the gap, the better Return on Investment.
A ClickRiver PPC Review
ClickRiveris a new PPC service I have been testing out this past week. I haven’t got to test a lot of it, but the very odd thing about ClickRiver is I half-assed a quickly put together campaign and the son of a gun is making money. I kid you not, I literally put this campaign together in less than 10 minutes. From finding an offer, grabbing my affiliate link, coming up with 22 keywords I thought would go with this offer, writing my ad and submitting. Normally if I were on Adwords, Yahoo, or MSN I am very selective with what offers I will try. The wife is yelling at me for the last two days to get off the computer (holidays), so I had to put the hustle on it.
First if your not familiar with Clickriver it is basically a Pay Per Click service (much like Adwords) but the ads are shown on Amazon. Unfortunately for a lot of people they won’t be able to use this service. It only accepts US right now. The service sort of intrigued me as I read about it. I mean seriously, your going to be showing ads on a shopping site? People have cash in hand and are in the buying mood already, so I said let’s do it.
The bad part…Take a look at where the ClickRiver ads are shown:
This really sucks obviously. They are shown at the bottom of the Amazon pages. Of course, Amazon doesn’t want anyone to take their cheese so it’s only logical to do this but we still get ads on there and that was enough for this money shark to jump in balls first.
Why MSN Adcenter Pisses Me Off
I apologize right now for the amount of rants over the last few days. We just have some really smart operators running around the Internet and somehow, someway my path just keeps crossing with them. Pay close attention though, I am going to teach you a couple of things to get past the MSN Inactive Keyword crap they seem to pull on me every other day on one of my campaigns.
So my ad rep, she loves me. She gets a call from me at least every 3 days for the last month. I have explained my background, that I am smart enough to optimize a landing page for the almighty Google’s relevancy formula and get a low minimum CPC but I for the life of me cannot understand why MSN makes keywords inactive for me. Furthermore, every time they get reactivated they have only last no longer than a week before they are inactive and I have to call her again. God bless heart, she will surely have someone else being my Rep or she might do something drastic to herself. Who knows, I do know that this woman can take a verbal beating. Yes, I know we should not talk down on women and I assure you that I don’t but I damn sure make it a point that the company she works with are COMPLETE BAFFOONS!
So here goes the conversation the other day. I am well aware that they have a different bot crawling pages for each country. The MSN bot is a sensitive little prick. If you want a misspelling as a keyword in your campaign, you damn well better have it on your page.
GTrends Made Easy
I won’t post much about this. This is a free tool that was developed to analyze Google results. Yes I know, how friggin awesome is that? I been using the software since last night and I am impressed. It does everything it says it does and it’s pretty damn fast. This guy would probably make a damn nice bit of coin selling it, but he offers it free here:
He has some information and a few training videos to get you up and running using it. Also, the owner posted in a forum
I Moderate that he will be coming out with some more videos in relation to utilizing the software with afiiliate marketing. I got to give the guy props, this is a super nice thing to do. If you feel like a Samaritan, remember to donate to him.
I haven’t posted all week. Yes I know, I suck right? I been super busy as November and December are my two busiest months of the year. I mainly do PPC in these two months and it requires a lot of testing, tracking, landing page setup, autoresponder sequence writing and all of that good jive. I love it! Anyway, enjoy that tool!
Utilizing Yahoo Buzz To Gage Trends And Methods To Dominate Them
Before I even think about entering a market I try to gage as much demand as I can for the product or offer I am promoting. This really only applies to Pay Per Click promotions as I usually just go balls out on keywords I like when generating sites or blogs. When I am paying for my traffic though, this is a different story. I am very strict and disciplined to gage the demand of what I will be promoting. I got burned so many times last year it almost makes me sick to look at the money I just threw away for not engaging in market analysis.
Lately, the forums have been erupting with paid advertisements such as polls on landing pages that sent the surfer to a CPA offer after they voted. I do not know why all the talk is just now going on, as this has been going on for over a year that I know of. I only know this because I was doing it.
If your not familiar with the method, it’s basically watching all the news sites and trying to anticipate a hot story that will likely explode in large amounts of search volume. Take the Michael Vick incident and Paris Hilton going to jail as examples. People were making polls on their landing pages asking surfers if they thought Vick was guilty or if Paris was going to jail. Yes, you can make some money at this but you had be very smart and try to get in there at least a week before the story actually breaks. If you get there when the story breaks, then it really defeats the purpose. If Paris went to jail and your advertising a landing page with a poll asking if she WILL go to jail or not, it kind of kicks you in the tail right? Capitalizing on the buildup and beating everyone to the punch is where it’s at.
