Strategic Marketing At Warp Speed

That’s right… Effective June 4th Google will no longer be protecting trademark terms. That means you can now bid on your favorite music artists, celebrities, and brands. This is HUGE if you run polls or even competing company offers. Here are my three favorite picks from the list of over 150 countries that Google will no longer investigate.

• United States (US)
• United Kingdom (UK)
• Canada

BAM That’s money right there. Unfortunately my #1 country isn’t on the list.

Click here to see Googles official list!

Click here for the article in Search Engine Journal!

Get those campaigns ready. It’s going to be a dirty fight to take over some of those trademarked terms!

You will need to remember to look at the original TOS for the offers that you are running.  Some offers make their own rules and you will still need to follow their rules on bidding on trademarked terms.

After you have your little work space set up. You then need to form a game plan.  Every successful business has a game plan.  They have a direction they want to take their business and they know what they need to do to get it done. Now is your turn. This is like goal setting, but it is also about structure. You can do this really formally with an official business plan or you can do this informally with some notes on a piece of paper. I suggest writting a business plan as that will get you pumped and motivated to get some work done.

This first thing you want to do is identify what exactly it is that your business does.

Do you:

1. Run PPC campaigns
2. Run PPV campaigns
3. Perform SEO for others
4. Build websites for others
5. Build personal websites
6. Web design for others
7. Copy writing for others

There is a whole list of things that you business can do.  My suggestion as you are starting out is to pick only one or two things that you know how to do and learn to do them really well.  Once you get that down then branch out.  Look at how my business was structured.  I started doing PPC for myself.  Then I started to do PPC for small businesses.  Then I did SEO for small businesses. And lastely I added webdesign for small businesses.  That means that I went from doing PPC for myself to a full on PPC, SEO, and design service for small businesses.  Just because you are an Internet Marketer does not mean that you have to ONLY do your Internet Marketing.  Some of my best clients paid me $10,000 just to perform SEO, and set up (not manage) a PPC campaign. That’s a lot of money for a little bit of work. The great thing is that they were happy because they didn’t know how to do it… But they found someone that could do it well.

I wanted to take some time today to write a little bit more about setting up your business.  If you remember in the first post about setting up your business (click here) I talked a little bit about the different types of business entities that you can create.  Now I know it has been a while since I last wrote on the subject… So you can just click that link above to give yourself a little refresher. Anyways… Here goes.

When you select the type of business you want to form there are several things you need to do to help you keep organized and productive. I’m want to outline some things that I do and recommend that you do so that you can keep productive and grow a strong healthy business. These are just my opinions from things that have worked for me.  You won’t know if they apply to you or not unless you try them out for yourself.

First things first.  You need to select a place to do business.  People have offices for a reason.  When we are in a location that is supposed to be dedicated to our work then we WILL work and get more done.  Picking the location  can be alittle difficult if we don’t have a seperate room to dedicate.  So this is my suggestion.  When I first started out online I didn’t have a seperate room to work.  Infact, at the time, my wife and I were house sitting for someone.  We lived in a 2 bedroom guest house off of the main house.  One of the bedrooms was storage for the owners and the other was for us to sleep in.  The dining room was about as big as the bathroom and the living room was taken up by one futon and a TV. So where did I choose to work on my marketing stuff? The futon.  I sat with a laptop on my lap for about 3 months.  This in the end turned out to be an epic fail. Let me explain why.

This post is going to be a short one and straight to the point. I kind of like this little series on mistakes that lead to PPC suicide. By the way, I hope each of you had a wonderful Easter! So let us jump straight into what I have to say.
Last time I pointed out that probably one of the biggest issues is not getting your landing page click through rate up high enough to properly test your traffic and ultimately become profitable. This time I want to hit on the topic, for those of you lazy wanna-be marketers, about learning atleast the basics of HTML coding yourself.

Internet marketing is a great business, it has plenty of Pro’s and plenty of Con’s. You are basically a one person marketing team. Meaning, what would normally take a team of five to do, you have to do all yourself. You have to learn how to build a website, how Adwords and the other search engines work, how to write content and ads, how to track data properly, how to negotiate deals, how to work out technical problems and a bunch more. That atleast applies to you if you are trying to do this business on a very small budget in the beginning. Thus, my main point I want to focus on is, YOU HAVE TO LEARN HTML CODING!

Hello everyone, it’s been a while since I last made post and I decided that it was time for another one. Today I’m not really focusing on any specific strategy or methods but this won’t be a waste of your time. If you haven’t heard about our Free PPC Mentoring here at the CashTactics blog, you best check it out now, its completely FREE and there is a good group in there that are not only actively involved but they are doing well. So don’t be left behind.

If you have been one to make the rounds to the different marketing blogs then you will have no doubt seen that Unique Blog Designs has been hard at work for other bloggers. Today (March 17th) UBD has launched an affiliate marketing product for WordPress that will blow your mind!

This product is for Affiliate Marketers and more specifically for those affiliate marketers that like to use wordpress for LPs and Review style LPs. Take a look at their promo video:

Is that not the koolest WordPress tool you have ever seen! Now don’t get me wrong… This isn’t for those affiliates that can make their own pages and designs. If you can do it on your own then I suggest you do it on your own. But everyday I get asked from affiliates who they can out source design and coding too. A lot of the readers here are new to affiliate marketing and don’t know how to layout div tags or even basic HTML. This tool will solve that problem.

Here is a screen shot of my favorite part of this tool:

Do you see that? You have complete control over the layout! Complete control over how your review site will look!

Now if you ask me I would suggest getting the middle package. That way you have a license to use this on multiple domains. If however, you aren’t comfortable messing with html and designs then go with the largest package. There are over 30+ designs filled with a whole slew of layouts for review style landing pages. The only thing you have to do is configure the look by selecting drop down boxes and then add your content!

So my buddy Wes from Tracking202Pro asked me in ASW if I would start a meetup group and become apart of his Meetup202 movement. I had already considered it and finally decided to do it. If you live in the Dallas/Fort Worth area of Texas and would like to get to network with Super Affiliates, up and coming affiliates or complete new to affiliate and internet marketing. Check out our first Meetup that is scheduled this coming saturday at none other than Fuddruckers! To check out more details of our event, what we will be doing and exactly where it will be held, visit…. DFW Internet Marketing

Stay tuned for more juicy tips and strategies to be posted this week!