Wednesday, September 17th, 2008

My most profitable Sales Letter!

As an affiliate marketer I have had the opportunity to write some pretty junky sales letters.  I have also had the pleasure of writing some pretty profitable ones as well.  Writing a sales letter can be fun at times. This post is going to give a little insite on how I write a profitable sales letter on a page.

When I write a review style landing page for visitors I like to give the visitor a taste of what they will encounter on the actual offer page. I even like to show them how they can benefit.

Lets take for example paid surveys. My paid survey page generates massive sales and here’s how. There are four little parts to make this completely successful.

  1. Make a POP OUT headline
    • Use the words “For FREE”
    • Choose a bold headline color (When in doubt just use Red)
    • Pose a thought provoking question
  2. Add a video above the fold
  3. Add written content below the video
  4. Add several sites you like and several you don’t

Thats it.  Thats what makes a winning landing page. Now here’s the question.  What is so profound about a video and the content.  We all know that those should be on the page. So tihs is what you do.  Yes this will separate you from the rest of the affiliate marketers but you do what you have to do to get sales.  The “secret sauce” is to tell people exactly how they will benefit.  In other words… If I am promoting these paid surveys I will tell people EXACTLY how to fill them out.

Start Example:

Do you want to know what I do to make OVER $700 a week For FREE?

Watch the video below to learn how I make the Internet work for me

 [ Insert your video of the process here]

The above video shows you the exact steps that you need to take in order to make good money online.  Remember, the key is to download the robo form.  You can pick up robo forms from here (insert link). Fill in your basic information like the video shows.  Then log into your survey site and begin allowing robo forms to auto fill the content.  You will have to manually answer questions but robo forms will take care of the generic info such as your name, gender, and all those other questions that surveys ask.

Once you have completed a survey form let it sit in an open window for several minutes.  Most of the surveys online will tell you just how long a survey will take.  You will want to allow for that amount of time to pass before you hit the “submit” button.

Remember, while that survey is cooking in an open window you can begin another survey. Yesterday alone I was able to make $115.00 Just for taking online surveys. The best part about it was the fact that I only took the surveys for a couple of hours.

Below are the sites that I have found online for using this method
Use these sites:

  • aff link

  • aff link

  • aff link

Do not use these sites:

  • aff link

  • aff link

  • aff link

The top three are the sites I use everyday. The bottom three I do not recommend.  They work with this method but can be a little bit more time consuming.

Best of luck! Remember, if you have any questions you can email me at —–


So there you have it.  The secret sauce is to tell and show them how they can benifit. If I was promoting a dating site I would have a video of me logged onto the dating site surfing around and getting resonses to emails.  Of course this method will need some preparation before you can begin filming videos.  But once you set it up, you just drive visitors and BOOM sales all day long!

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23 Responses

September 17, 2008

thank u for sharing us ur article

September 17, 2008

Nice! Perfect advice for something I’m just about to launch.

September 17, 2008

Great tips, Kris! Thanks for sharing them.

September 17, 2008

hahahaha…..I can see how it as very profitible. It even pulled me into see the rest of it. Keep up the great work.

September 17, 2008

Very very true and full of content which takes you from one line to another…

Making a copy of this process.

September 17, 2008

Is there an easy software available to make review sites?

September 18, 2008

Ha ha, very funny, i found it amusing that even if you did not recommend the last 3 websites, you still inserted your affiliate link in there:D

September 18, 2008

Thanks Kris, that’s cool of you to share!

I’ve been playing around with video on landing pages, some with good success and some absolute stinkers. Can you share any tips and advice on how you use videos on PPC landing pages like the above example? I’d be curious to know the length (aim for <2 min?), the tools (Camtasia?) and any other tips.

September 18, 2008

great post. I will definitely be rethinking some of my landing pages.

September 18, 2008

@Alan I find videos on my landing pages usually sink my conversions. But would be interesting to hear Kris’s opinion.

September 20, 2008

Yeah Videos are crazy good for LPs I’ll blog about that this weekend.

hmm… I seem to be turning into a weekend blogger. I should change that…

September 20, 2008

Where’s the video ??? Nothing comes up on FF.

September 20, 2008

There is no video. The “sales letter” was an example of what you would want to do. Not the actual sales letter.

September 20, 2008

Interesting. I’m going to apply as much of this as I can to fix up a poorly converting review page of mine.

I haven’t been here in a while…mistake.

September 21, 2008

Great Advice! I was actually just writing a review style landing page for a diet offer.

October 6, 2008

Great advice kris ,Ive just stumbled upon your site after joining the affiliate god.

October 6, 2008

Wow, this post is pure gold! I’ve got it saved already for future reference.

October 11, 2008

Wow this is awesome, gives me tons of ideas for things, thank you so much!

November 21, 2008

“Free” works as great linkbait, and I use it too.

What I found to work better is to understand your visitor’s burning points and attack those instead.

For example, with weight loss or something like eczema, “free” isn’t as strong a marketing angle as “effective” or “long term” or “long lasting”.

IMO a great marketer is one who has a control ad or campaign and constantly does some A/B split testing to maximize his or her profits.

November 30, 2008

This Sales Letter is Awesome. The word “Free” is always a choice for sales pages and sales letters. But works still good.
Although, Good Post and good reference for beginners!

January 21, 2010

I need to try something like that sales latter , but I never seem to be able to put it all together even tho it isn’t much to do. I need to get serious about adsense.

February 23, 2010

Making “FREE” bold and bright is obnoxious, but it does help. Never make the text flash on and off though. That looks too scammy.