Saturday, August 25th, 2007

Getting Paid To Blog – A Review Of PayPerPost

PayPerPostI was checking out PayPerPost this morning as it could possibly be a way to combine another income stream with some of my niche blogs. Now I have not joined up just yet, as I wanted to give an unbiased review and talk about PayPerPost from a “civilian” (LOL) stand point. Then if it sounds like something good for you, you can make the choice on your own accord. I just wanted to tell you that there are no affiliate links in this review, just a straight forward look into them.

First thing I did this morning was rush off to find out what all the hype is. According to the PayPerPost Marketplace they contain the world’s largest sponsored content marketplace. Basically you get paid as a blogger to create and publish advertiser sponsored content. Almost anyone in the world can do it too. Here’s a little quote as I do not want to rehash their info from their site:

 The PayPerPost marketplace is self-serve and easy to use. You create an account in our system by providing some basic information and your blog URL. You are here to make money so a valid TAX ID (either social security number for individuals or an EIN for companies) is required for US citizens.

Advertisers create “Opportunities” for bloggers to write about their products, services and websites. They range from $5 to several thousands of dollars, depending on the criteria set by the advertiser. Bloggers with high amounts of traffic can expect to earn a significant amount of money for each post they create on behalf of an advertiser.

It sounds like a really neat idea especially, if you have had trouble with contextual advertising and affiliate marketing. You can make specific blogs to review for PayPerPost and at least generate a solid income to fund your further online efforts.

They have a HUGE amount of testimonial from the people that have posted for them Here.

They also contain a program labeled PayPerPost Direct which is basically a widget that extends their marketplace to allow bloggers to work with advertisers within PayPerPost.

The system is designed to facilitate the marketing, negotiation, payment processing and tax reporting required in order to successfully complete a sponsored post transaction.

Now what I found that was really nice was that they have a PayPerPost Directory which allows advertisers to surf various blogs and bloggers to pick up and hire them to review their products and/or services. Here’s a snapshot of it:

PPP Directory

As you can see this makes it really simple for advertisers to browse the directory and gather a little information on what type of blog the blogger owns. Furthermore, there is a price listed on the right that allows the advertiser to get a basic assumption of what it will cost them to hire this blogger.

 The blog name and description would be crucial in getting advertisers to hire you. Make sure you provide a detailed description of your blog. Do not get much room to do this, which I feel is a drawback, because then advertisers really have to surf over to your blog in order to make a decision. I think if the descriptions were longer this would allow advertisers to “almost” have their picks narrowed down and more inclined to hire on the spot.

The rating button allows the advertiser to click on it and it will change from highest rated blogs to lowest. It is just a basic function that allows advertisers to sort blogs a little faster.

 Of course they have price buttons which would be how much it would cost for advertisers to hire you. If your a fast writer and very intuitive then a low price would probably yield much more options. It is all up to you on how much you want paid to review.

There is a little more to it, but they  are hiring almost anyone to review their products. They have really taken off over the last year and I see them continue to grow. There are also other places like this springing up as well, so seeing them continue to grow like this will only open them even more in the future.

I do not suggest making a business out of this, but I have heard that their top 4 bloggers have already made over $10,000. That is a really nice supplemental income to go along with whatever you might be doing online. On top of getting paid to review their products you will probably pick up valuable marketplace research and you will definitely enhance your skills as both a writer and a blogger.

Give it a go,


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4 Responses

August 26, 2007

Interesting, thanks for sharing.

July 18, 2008

wow…!! really nice post. I was searching for this content past week. got now.

November 30, 2008

Reviewme is a similar site. They offer paid reviews for products. However, the payouts are quite small.

November 30, 2008

Thanks for share. It’s work