Tuesday, May 6th, 2008

UK Credit Crunch Opens A Wide Vision Of Affiliate Choices

I would first like to thank Linda from the 5 Star Affiliate Marketing Blog for her story on the Rash Of Insurance Affiliate Programs Closing In The UK as well as the Insurance Daily blog for their story on Virgin Money Withdraws Insurance Affiliate Schemes. What follows here was inspired by both sources:

Typically most of the readers of this blog are from the US. If you think we have it bad with credit crunches, mortgage markets plunging and a recession setting in you really need to start reading up on sources of information as stated above on how it’s becoming a world-wide problem. We are not the only ones facing hard times. Proof that some of the largest UK Insurance Affiliate Programs are withdrawing from Affiliate Promotion is only a small pebble being tossed into a vast ocean. I can see right now what they are trying to accomplish. By withdrawing their programs from networks or not offering them altogether to affiliates, they are restructuring their cost effectiveness in how they acquire business. More SEO and less payments to affiliates.

Just reading this information I can see an influx of debt consolidation, credit repair and financial services being a huge need. If you have been in the game awhile then you can already see this coming. As for promoting insurance in the UK, it looks to me as if you could find a UK Insurance Program, it’s a pretty good possibility you could do well.

Reaching out a bit I personally already know how profitable the UK Cash Loan and Payday industry is and I’ve probably have not even scratched the surface. Learning this type of information in International Markets helps give you the jump start before everyone starts to follow.


Category: Industry News
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8 Responses

May 7, 2008

Look at local holidays too. We’ve just had our May Day bank holiday weekend, so people will have overspent. A great time to promote debt-related offers this very week.

May 7, 2008

So insurance and mortage companies would be shifting from spam to seo thus from the prospect of drowning internet users with advertising to actually expecting the users to search for them? That’s a bit naive, don’t you think?

May 7, 2008

“would be”? already happening as stated above. Dont think they would shy away from drowning the Internet users with advertising JUST to shift to SEO. Do think and already have seen them shy away from Paid Advertising to bring down their overhead advertising budgets.

May 12, 2008

Hi, i really like your site layout. I will continue reading here, so i subscribed! Maybe you could check out my site, and even subscribe if you like. Thanks, Zach.

May 14, 2008

Wow I didn’t know it was so bad in the UK. That’s good for affiliate marketers now that there are more options to cash in.

May 16, 2008

The US news actually covers the bad financial/economic conditions abroad a lot depending on which channel you watch. The local news generally just focuses on the US credit/mortgage crisis, but national news and other channels such as BBC America, PBS, CNN, and HDNet have news programs that talk about international news more than American news.

It just seems like things in America are worse than over there as evident by our dollar dropping more and more. If things were just as bad over there, then the devaluation would be less than it is now.

May 23, 2008

Hi you all I am trying to find some affilites sites to add to my e loans site
Any direction

January 17, 2009

Doesn’t make great business sense really.
Consider that you have 100 or so affiliates, 10 or 20 of whom have fantastic SEO skills, Keyword domains related to insurance and these “super affiliates” are pretty much full time affiliate marketers who spend all day promoting their affiliate sites.

The insurance companies who withdraw their affiliate deals now have their one website/brand and have to compete with all their former affiliates.
The smart insurance groups will be expanding into this market, finding out which companies are canceling there schemes and doing their utmost to pick up all their former business – easy, ready made, targeted sites fully maintained at no cost!