Comments on: CPAM Series – Quality Score Rd 3 – Avoiding Google Slaps

By: Ruck

Ruck — Mon, 21 Apr 2008 08:58:04 +0000

No need to correct you. I’ve done it both ways and I still continue to do it both ways. One of the largest misconceptions about landing pages is that people have to develop them just for PPC. Some of my better performing offers come from pages with zero marketing done with paid advertising on them. No secret here, I just take in the fact that every page I want to write is going to be targeted towards someone clicking from that to somewhere else for me to monetize upon.

And yea they can do well. Take a look at Problogger’s Darren Rowse Digital Camera Blog and see how he structures his posts towards affiliate products. Same applies across the boards for whatever we are doing.

By: anks

anks — Mon, 21 Apr 2008 06:28:07 +0000

Ruck,
Cool….. U developed a blog , put in ur unique content. Cool…. But do u really think that all guys can promote affiliates on that landing page very well.

Haan………. i do not think so. what i rather think is that u create a blog, write unique content. alright. Then do a Domain Forwarding to ur affiliate……Or CPA offer whatever……..

Now u can make this domain forwarding with .htaccess. This way your QS will be very well coz of ur blog. And real visitor is redirected to Affiliate or CPS site. Which is more targeted.
Well this is waht i think.Correct me.

Ragards
Anks

By: Scott L.

Scott L. — Sun, 13 Apr 2008 03:03:53 +0000

Thanks Ruck, I sort of thought it was something like that. Great advice.

Scott

By: Ruck

Ruck — Sat, 12 Apr 2008 20:42:10 +0000

Test it for at least a hundred clicks man. Someone else promoted that offer I think and had a sale within their first hour but nothing after that. Never promoted Green Tea so I cant give any hints. What I can tell you that advertising “free green tea” when a shipping charge comes into play is borderline “playing” the consumer. Nothing wrong with it in my opinion but the problem lies when people see the shipping charge, they get pissed off about it and dont order.

If you changed over to “Free Green Tea” “Only pay shipping” you will probably get less clicks, but I betcha those clicks are more targeted.

By: Scott L.

Scott L. — Sat, 12 Apr 2008 18:49:17 +0000

Hey Ruck,
Not sure if you covered this earlier, but is there a cutoff point where you decide a product is not converting?

As a test I’m trying one of those green tea offers that all the networks have. Free product, $4.95 S&H.

So far I’ve only had about 10 clicks in this campaign. But what’s frustrating is that they are all for the exact product name or “free green tea”. I’m giving them exactly what they are looking for, yet they still won’t order. What more can I do? Should I mention the S&H in the ad?

Or is this just to few clicks to even think about bailing on the campaign yet?

Thanks,
Scott

By: Kingsburg Buzz

Kingsburg Buzz — Fri, 11 Apr 2008 23:31:28 +0000

Would you suggest the more useful your site it the better the quality score will be? For example, The site contains a wordpress blog, article directory, and video mash up site. All the sites would have a similar design and would have a menu bar that was virtually seamless so the site and was easily navigable. Obviously this would take quite a bit of work but I can imagine that it would be worth it.

By: Ruck

Ruck — Fri, 11 Apr 2008 22:50:06 +0000

Actually I do write a lot of it. The easiest way is to just hire writers though. I’ve hired my sister before and many, many college students for pretty damn good prices.

The thing about CPA Marketing is that there are hundreds if not thousands of offers. You’re only going to find a handful make money. The ones I hunt have to make a substantial amount or I simply drop them. The broader the industry is related to the offer, the more I put into the developments of the domains and blogs.

By: matthew berman

matthew berman — Fri, 11 Apr 2008 20:24:22 +0000

thats all well and good to build “valuable” websites…but where exactly do you get the content???

i’m going to automatically assume you dont have enough time in your day to write up all this useful content…so where do you get it?

By: 80sfilms

80sfilms — Fri, 11 Apr 2008 19:12:45 +0000

Thanks for the post. There are great insights in here on how the future of search marketing is gonna be. I already made the mistake of making thin affiliate sites. It was just a couple of months ago this year and Google already slapped it. They’re very determined to weed out many affiliate marketers on their engine.

By: Ruck

Ruck — Fri, 11 Apr 2008 18:09:29 +0000

It’s a beast that’s for sure.

By: FreePSDLogo

FreePSDLogo — Fri, 11 Apr 2008 17:50:25 +0000

I honestly do not know what to think when it comes to Adwords, sometimes you can easily achieve a high quality score with a crappy site and sometimes you optimize and you get $5 bids, its weird, I think I will stick with Yahoo and MSN, no problems with them.