CPA Marketing Series - Networks, Offers And Tools Overview

Posted by Ruck in March 5th 2008

There are so many networks out there that the last thing you should want to worry about are good offers and of course being paid. With that said I am going to let you know about some of the networks I have worked with as a Publisher.

I’ve never had a problem with any of these networks and have always been paid on time. Those are affiliate links but going thru them is going to ensure that you get accepted by them coming from here. :)

Now every network has a variety of offers. Dating, Ringtones, Debt, Financial, Education, Downloads, Email/Zip Submits and the list goes on and on. By being signed up for a lot of networks like this I can easily use the free services of OfferVault and/or AffSpy to quickly retrieve network payouts on any offer. This helps to ensure that I will get the best payout but I also know how each company tracks leads. Getting the highest payout just because it’s that way is not always the smartest thing to do. (More on this later).

The thing that separates CPA Marketing aside from the Retail side of Affiliate Marketing is that you have to put yourself in a variety of mindsets to promote different types of offers. If you are promoting a college education offer and your 27 years old (like me) then you have to put yourself in the mindset of the majority of people searching for information on this and then get them with an offer. I only use College Education as an example as it was a University of Phoenix offer that lured me and return myself to chasing a Degree in Accounting. Lots of role playing and mindset switches will be occurring so you need to adapt on how people are thinking when they see your offer.

Now since we will be going towards Pay Per Click a little heavier than Email Marketing and Banner/Text Placements I will share some tools with you that I use. I use PPC as a way to build lists around offers as well as relying on SEO so we will tie Email and banner into the series later.

Keyword Tools:

KeyCompete (Paid) (Also used as a competition tool)
Adwords External Tool
Adcenter Labs
SEO Book Suggestion Tool
KeyWord Discovery (Free Version)
KeyWord Elite (Paid)
GTrends Made Easy

Trends. Analysis And Competition Tools:

Niche Research/Demand Analysis/Research Common Problems/Solutions

This is very important and mainly deals with cost per sale items from CPA Networks. Going to these places will allow you to see first hand what people are looking for, talking about, and having problems with. This is vital in preselling and building your list pre-sale of a product.

There you have it. Networks, Offers And Tools Overview. As we go further into the series tomorrow getting an offer and start talking about Direct Linking and Landing Pages I will have a few more tools but I also have some great services for you to use as well.

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33 Comments

caycole Said,

March 5th, 2008 @2:54 am

This is shaping up to be absolutely killer series. Glad you stopped here for today, though (at least, I think you have!) Don’t know if it’s the blueberry icecream I ate before reading this or the hour, but my brain is full.

Can’t wait for tomorrow!

Cay

Gokarter Said,

March 5th, 2008 @2:54 am

Ruck I’m going to ask this Question Cuz I’m sure there are others wonder it .

For the KW tools that you have listed is there one in particular that you use the most or do you use all of them equally or each for it own particular feature.( I believe I know the one that you use the most)

Now you are not suggesting that we go get each of these correct ? I’m just stating this as there are people that will prolly try and get them all figuring that they all are needed.

Denise Said,

March 5th, 2008 @3:01 am

Can we still make money even if we cannot afford PPC advertising?

Great tips on the tools. I had never heard of a lot of them. I guess I need to sign up for a few more networks.

simon Said,

March 5th, 2008 @3:26 am

i just wondering why Azoogle is not in your favorite list. i don’t work with Azoogle either. i would like to know your reasons.

Ruck Said,

March 5th, 2008 @4:55 am

@ GoKarter - I honestly believe you dont even need a paid keyword tool. The one that I use the most is the Google External Keyword Tool. I really love KeyCompete though and some of the things I am doing in PPC right now (like obliterating the competitors) it’s really helpful to have KeyCompete. I used Keyword Elite and Wordze a lot as well in the past but since moving into more established markets I’m more inclined to just watch the competitors.

No, I just listed them as resources. No need to go out and buy the paid ones. You can move into that with profit made.

@ Denise - Sure you can. The only thing by not paying for traffic is you usually have to wait longer. Setting sites up and driving traffic to them as well as building email lists. This is why I always stress to pour as much money as you can back online. PPC is the fastest way to finding what will convert. It’s how I guage a market and offer before I even begin to build a full fledge site. I’ll build mini sites maybe to beat the Adwords quality score for Search but most of the time the mini sites are quite small.

@ Simon - Even though I had a few issues with them in the past, everything has been sorted out as far as the network and my attitude is concerned. I listed quite a few networks there and it was an honest mistake so I put them in there now. They have a very diversified database of offers and I’ve been paid from them every month. I apologize.

Any network I didnt list there but still work with as well, I apologize for that too. Just wanted to hurry up and get some up.

collin chatterly Said,

March 5th, 2008 @5:10 am

I Understand that the list of tools is an overview of possible tools to use. However, as someone that is seriously trying to get into traffic brokering/ppc marketing, do you have a list of must have tools for the best job done?

fixnow Said,

March 5th, 2008 @5:34 am

Comment: Why is it that just about every post you do these days is PRINT WORTHY!?!?! Awesome stuff Ruck.

Question: Would you be doing a future post on keyword selection and strategies? or is that something we need to test and try?

Suggestion: You can write like no one I’ve ever seen brother!

Thanks for sharing the wealth of knowledge with the readers.

Gokarter Said,

March 5th, 2008 @5:51 am

@ fixnow Yes I believe he will be covering all of that .

Yes this whole month is going to be print worthy, So be sure to have lots of paper and ink.

It’s… M-Cubed time (March marketing meltdown)

Ruck Said,

March 5th, 2008 @6:04 am

@ Collin - I hold nothing back. Those are considered my must-haves. Any tool I list…I use. Paid tools or free tools it does not matter really. What matters is your mindset and ability to adjust and focus. Some of the best keywords that I have ever made money with hardly show up in any keyword tool. Remember over 40% of online searches are unique and statistically only 10-20% of your entire list will be worth keeping.

@ fixnow - Your about to find out why I went solo and really slowed down talking “out loud” in forums. You guys are going to get more words over keyword research than you care to digest. Keywords are the foundation of PPC and SEO and should be treated as such.

imprincess Said,

March 5th, 2008 @6:07 am

Good stuff, Ruck. Looking forward to the rest of the month.
Thanks again.

mo Said,

March 5th, 2008 @6:16 am

lol, would you believe that just today my printer decided to take a crap. now I gotta get a new one… this one is only about 18 months old too… hehe.

this month is gonna be a good one for us all friends. lets tear this up

chillyd Said,

March 5th, 2008 @4:43 pm

Ruck–

Thanks for the great info. I will be the first to ask. Can I be in your CPA network? Also, can I request you as my affiliate manager??

Thanks for all the help the last few months. I recently grabbed ahold of PPC formula, so I am hoping that knowledge coupled with your stuff will make me a superstar :)

Ren B Said,

March 5th, 2008 @4:58 pm

Wow, that’s some quite a list of resource tools. Thanks so much for compiling and sharing it. :)

Keep up the good work on the blog! I’ve just subscribed :)

Chris Jacobson Said,

March 5th, 2008 @5:37 pm

Great info. Ruck! I’m definitely going to link to this in one of my posts.

Huges Said,

March 5th, 2008 @6:11 pm

Hello!Some great tips & tricks here.I really liked it.There is a great deal of money that can be made through Internet marketing. There are many avenues that you can take in order to enhance your own bottom line through Internet marketing.

Mary Ann Said,

March 5th, 2008 @8:42 pm

Ruck… thank you for the time and effort you’re putting into this awesome CPA Marketing Series. I will be the first to say that I don’t understand 100% of what I’m reading, but I will stick with you closely and ask questions if something is too far over my head. The first thing I will be doing is applying to the networks through your links. I’m looking forward to great success with your guidance!

XRay Said,

March 5th, 2008 @9:53 pm

Awesome info here, Ruck - especially the tools. I have a question to piggyback Gokarter’s. Let’s say you get a raw list of 400 KWs from 2 tools. Do you recommend running those KWs thru another tool (like GTrendsMadeEasy) to get insights on which ones to focus on? Thanks!

Ruck Said,

March 5th, 2008 @10:03 pm

Xray - Good question and we will get to do that :)

I gave a basic overview for keyword generation but I also will hand out a list of tools to spin, edit, add onto keywords.

Dukey Said,

March 6th, 2008 @1:10 am

Ruck your nailing this and thanks for the list of networks. This is the first obstacle that many people face is just being able to get into the networks. I’ve seen this question everywhere and you’ve included more than enough to get everyone started.

Ruck Said,

March 6th, 2008 @2:42 am

@ GoKarter and Dukey - Why are you linking to Google and to my blog with your names? I LOL’ed for a second then thought something fishy might be going on.

Gokarter Said,

March 6th, 2008 @11:32 am

Ahh ya Ruck something is Fishy

I never typed that at all , I no idea where that came from.

I think someone is up to something.

Ya Might want to look into that one.

Mary Ann Said,

March 6th, 2008 @2:34 pm

Just wanted to update on my progress. I’ve been approved by 4 networks already!

gokarter Said,

March 6th, 2008 @4:59 pm

Hey Ruck what’s with this Pingback & Trackback One going to BHW and the other to CT. I haven’t seen this before something strange going on ?

Dukey Said,

March 6th, 2008 @7:19 pm

Nothing fishy Ruck. I haven’t a clue how your blog url ended up in there. I’ve removed it now. Don’t you think Dukey and GoKarter would make very good anchor text for your blog Ruck? LOL

Keep it coming Ruck, this is some blinding education you got going on here.

Ruck Said,

March 6th, 2008 @8:57 pm

Ahh no it’s cool man. I noticed there is actually someone trying some weird stuff with the blog though.

Pingback & Trackback

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