Comments on: Yahoo Search Now Allows Direct Linking

By: CPA Marketing Series - Keyword Research | Cash Tactics | Ruck's Internet Marketing Blog

Thu, 06 Mar 2008 20:55:00 +0000

[...] it’s come to the world’s attention over the last week that Yahoo allows direct linking. And cool, I was going to search my archives to link to it but I simply thru that into Google and [...]

By: dolomite

dolomite — Mon, 18 Feb 2008 08:32:41 +0000

Well…i don’t know what to say.

By: Denise

Denise — Sat, 16 Feb 2008 14:42:12 +0000

GoKarter, you are right! I am sure the prices will eventually go up. Yahoo really seems to be going after Google hard lately.

By: Gokarter

Gokarter — Fri, 15 Feb 2008 23:32:04 +0000

Wow, Looks like it might be a lot easier to test thing out now to see if they convert , before building a landing page or site

Ya and who know you might even be pleasantly surprised to have something that brings in some coin for less then it would have cost ya at google. For now anyway .

By: Nick

Nick — Fri, 15 Feb 2008 23:31:58 +0000

Pros – Easy to test a campaign out to see if the volume/conversions are there.

Cons – Barrier to entry is now gone. Any idiot can write 100 chars about a product and outbid you then direct link.

Sucks for all of us that have created decent sites to abide by the old rules…

By: deacon

deacon — Fri, 15 Feb 2008 21:02:40 +0000

Wonder how lenient they’ll be with regards to display & destination URL’s not matching? or the one display domain per keyword rule?

Otherwise, we’ll see a lot of display URL’s like this:
http://www.jdoqocy.com :)

By: Ruck

Ruck — Fri, 15 Feb 2008 20:52:39 +0000

Redirects were/are good until one of them dumbasses goes over your account.

I will agree that on the industry side yes it is probably a good move for Yahoo. BTW – WTF is going on with Yahoo…Seriously. They get a bid, turn it down, they open for direct linking. I swear they got a bunch of ADD peeps over there.

By: Scott

Scott — Fri, 15 Feb 2008 20:18:38 +0000

Well hopefully this will be good all the way around, but didn’t redirects serve the same purpose? I’ve not done much PPC advertising on Yahoo but I would think a redirect would better serve an affiliate for tracking purposes.

By: Della

Della — Fri, 15 Feb 2008 20:03:00 +0000

You’re probably right about the increase in advertising rates…the old supply and demand theory will kick in.

But on that same note, after a while, don’t you think that it may end up being a good thing, in that Google won’t have a corner of the market anymore, which in the end SHOULD end up for the consumer/customer.

By: Chris Tackett

Chris Tackett — Fri, 15 Feb 2008 20:00:03 +0000

I found your site on technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. Looking forward to reading more from you.

Chris Tackett