June 28th, 2011

California Affiliate Nexus Tax

The State of California is moving foward on passing the Affiliate Nexus Tax.

Please pass this along to all those Californian affiliates that you know:

Quoted from the PMA:

“Governor Brown of California has announced he has secured enough votes to pass his budget, including the Affiliate Nexus Tax and 2 related nexus bills: AB 153, AB 155 and SB 234. The law will go into effect immediately upon signing, and he must sign before July 1st, 2011. We are doing everything we can to block this from moving forward but we believe passage is imminent.

If you are a California-based publisher, or an out-of-state advertiser, please seek immediate advise from a tax or legal professional.”

Thank you Hasoffers for passing this information along to me.

March 16th, 2011

Congratulations India… You’ve just been banned

From the forum that is.

Hostname: *.airtelbroadband.in

Go spam digitalpoint or warriorforum instead.

November 14th, 2010

A Lesson Learned in Mobile Marketing

—This post was originally removed as we worked on some things with an advertiser. It is now being re-posted for your learning pleasure. —
Over the past couple week I have had some opportunity to work closely with EliteClicksMedia.com. ECM provided me with a Pay-Per-Call offer that paid out $10 per phone call no matter the length. So… naturally I jumped on the opportunity to run traffic to the offer.

In the past I have marketed on mobile networks such as Admob, Inmobi, and Mojiva.  I knew for a fact that Admob offered a “click-to-call” function for their mobile advertisers (so does Inmobi, don’t know about Mojiva) so I chose to try out their traffic.  Basically what happens is when someone clicks on your advertisement they are shown a message that states “Are you sure you want to call XXXXXXXXXX” Then the person clicks call or cancel.  Now, the theory behind this is that if someone clicks the call button then they genuinely want to call your company.  At least that was my thought on this process.

Here was the first banner creative

This was the first creative that was used.  This was a text version of an Admob ad.  Originally the ad just said “Free Debt Elimination Kit – Call Now!”.  However, we noticed a terrible CTR for the offer.  Because we were sending traffic after business hours we assumed that people just weren’t clicking.  Most people know that if you call after business hours you will have to deal with an automated system instead of an actual phone operator. So to combat the issue we put on Call 24/7 to the ad to help ease people’s minds. 21k impressions, 130 clicks, 6 confirmed calls, $48.xx spend, average $0.30 a click. Not the best… so we moved to a banner ad approach so we could add more info to the creative.

November 1st, 2010

EliteClicksMedia is sending me to Ad-Tech

… That’s it.

Just got word that they bought me a ticket and I leave in 8 hours.  I’m off to pack!

Mad love to the ECM crew for flying me out to Ad-Tech and footing the room.

Click here to check out the EliteClicksMedia crew in action.

Mad love to my boys Justin, Greg, and Ryan

October 18th, 2010

T3Leads updated their look and platform.

T3Leads LogoAbout 2 years ago I gave a review of T3Leads.com. You can see it here: Check out this Financial PPL site!

So… T3Leads has asked me to give them another review… So here I am… Just so we’re clean, I did get paid for this review.

What’s changed?

For starters, the T3Leads website has a brand new look. Unfortunately, the website now looks like a low end gentlemen’s club… Black and Gold. But that’s okay because their member’s area is a nice crisp white. T3 is currently on the 3rd generation of their backend tracking platform. Dirty on the outside, clean on the inside. A little deceptive if you ask me… but that’s not the point of the network.

The real change has come from how T3Leads now supplies their payout to affiliate. Previously your leads were valued based on a bid method sort of like an “auction” for your data. Now T3 does a straight sale depending on the data that is given as well as the exact niche the lead is for.

Payouts range from $1.50 on the low end and go all the way up to $100 for a payday loan offer

Reporting for T3 hasn’t changed much. Just the look really. They’ve upgraded to better looking graphs and a cleaner navigation through the reports. You can also see a report for leads that errored on conversion. And of course there are the standard filters for on date ranges, product, channel type, etc. I happen to like the fact that I can see my stats for Today, Yesterday, last Week, previous Week, Last month, and Current Balance all in the header from any page in their system. This saves me time when I just want a quick look at how my conversions went.

August 21st, 2010

Affiliate Summit East 2010 = Epic + Connections

Well… It came and it went.  Affiliate Summit 10′ was definitely one for the record books.  I don’t think I’ve made so many connections in my life.

Let me give you a brief play by play of what when on. I sat down to give you a play by play of what went on… But to be honest with you… I don’t remember too much about the order of events.  I just remember what we did…

———————————————

Saturday 14th

Arrived in NY around 2:30.  I was exhausted so I caught a cab to the hotel and crashed for a couple of hours.

Benny Tejeda was staying in the hotel with me so I called him up to let him know I was in the room.  He was mid transit to the hotel.

Benny ended up meeting up with me at Rue 57 with Brian (Winley) and his business partner AJ.  Brian I’ve known since December and has really taken off in his affiliate marketing.

At some point I met up with my buddies Ian Fernando and AdHustler.  We ended up heading on over to “Faces and Names”.  Somewhere along our little 2 block march we ran into some kid that… well… seemed to want to argue the whole night…Anyways, at some point, NickyCakes met up with us at “Faces and Names” and well… We took a picture for my mom.

Yeah… That’s for you mom… For some reason… My mom has an obsession with Nicky.  So when I saw him I had to get a picture with him… And boy does she love it. Here’s her comments left on the pic in Nicky’s Facebook account (Yes… They are FB friends…)

AdHustler hit that one on the head “This is getting weird”.

July 17th, 2010

ASE Passes

Sorry guys.  After I posted that message I’ve been dealing with PayPal accounts that were shut down.

Jump over to twitter : @cashtactics and I’ll post one at 8pm!

Then one at 8:30

Then the last one at 9pm.

All CST.

Again, sorry about this guys.

July 16th, 2010

Free ASE Silver Passes

I have a couple to give away.  Just keep an eye out for my twitter @cashtactics.  I’ll be giving one away tonight at 7pm CST.  The other two will be given away tomorrow. One at noon CST and the other at 5pm CST.  No real reason for those times.  I’ll just post the code on twitter and not say anything else.  :)

Here’s the twitter again:  http://twitter.com/cashtactics

Best of luck!