January 8th, 2014
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Set Your Intentions

If you’re not consciously occupied with positive thoughts, it’s likely that you’re unconsciously engaged in negative ones.

Change your thoughts and you can change your future

One of the biggest factors that has shaped my online career is this simple principle. You’re thoughts are powerful. They control and shape the direction that your life is going. Unfortunately for most people, their thoughts are consumed with negativity of things such as bills to be paid, arguments they’ve had, and past, future, and current struggles.

What if you set intentions instead of wishing for things to happen. Try this with me. What do you want out of life? Immediate you think to yourself “I wish I could make money online” or “I wish I owned my own house”. Instead of saying I wish, set those to intentions. “I intend to make money online” or “I intend to own my own house”.

By changing the word ‘wish’ to ‘intend’ you can begin to create a more powerful energy in a positive direction. Exerting energy towards things that you intend to happen will go a long way towards accomplishing things you set out to do. Try it! Write down a few things you want out of life and then change those wants, desires, and wishes into intentions.

I intend to _____ _____ _____ _____.

Whenever you begin a new project or a new activity try to consider what your intentions are at that time. This will help create a focus for what you are trying to accomplish.

January 2nd, 2014

A fresh start to a new year!

One of the hardest parts about blogging (if you don’t already know) is coming up with content to write about. It has been about 3 years since I was consistently blogging. My last good post was about Mobile Marketing. It’s hard to blog about good stuff when you don’t want to give away all your secrets… and it’s even harder to blog in general when you have so much stuff going on. Blogging takes time. More time then most people would think. You have to brainstorm a topic, research about the topic you want to write about, then you have to take the time to write it all up.

I’ve been asked quite a bit on Facebook and in email what I have been up too these last couple of years… And so below is a brief outline of what’s been going on marketing wise.

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1. I started XRev Media, LLC and sold the company 2 years later. XRev was voted into the top 20 networks for MThink.com for 2013. I’m hoping it can make that list again for 2014. While I do not own the network anymore, I continue to work with the new owner and the existing affiliate managers to grow the network. The network has had continual growth since day 1 and it is really exciting to see where it has come and where it is going.

2. My passion is and always will be profit funnels. I took some time over the last 2 years to do some private consulting for several companies. These were long term consultation contracts and so I was able to see and help the companies grow because of the efforts I put in. One company went from $3MM when I came on board to $7MM the first year I was with them and $25MM in my second year with them. I’ve done everything from landing page optimization to fulfillment center optimization. I am a firm believer in backend profits and maximizing the amount of money you can make from streamlining all funnels and processes.

June 28th, 2011

California Affiliate Nexus Tax

The State of California is moving foward on passing the Affiliate Nexus Tax.

Please pass this along to all those Californian affiliates that you know:

Quoted from the PMA:

“Governor Brown of California has announced he has secured enough votes to pass his budget, including the Affiliate Nexus Tax and 2 related nexus bills: AB 153, AB 155 and SB 234. The law will go into effect immediately upon signing, and he must sign before July 1st, 2011. We are doing everything we can to block this from moving forward but we believe passage is imminent.

If you are a California-based publisher, or an out-of-state advertiser, please seek immediate advise from a tax or legal professional.”

Thank you Hasoffers for passing this information along to me.

March 16th, 2011

Congratulations India… You’ve just been banned

From the forum that is.

Hostname: *.airtelbroadband.in

Go spam digitalpoint or warriorforum instead.

November 14th, 2010

A Lesson Learned in Mobile Marketing

—This post was originally removed as we worked on some things with an advertiser. It is now being re-posted for your learning pleasure. —
Over the past couple week I have had some opportunity to work closely with EliteClicksMedia.com. ECM provided me with a Pay-Per-Call offer that paid out $10 per phone call no matter the length. So… naturally I jumped on the opportunity to run traffic to the offer.

In the past I have marketed on mobile networks such as Admob, Inmobi, and Mojiva.  I knew for a fact that Admob offered a “click-to-call” function for their mobile advertisers (so does Inmobi, don’t know about Mojiva) so I chose to try out their traffic.  Basically what happens is when someone clicks on your advertisement they are shown a message that states “Are you sure you want to call XXXXXXXXXX” Then the person clicks call or cancel.  Now, the theory behind this is that if someone clicks the call button then they genuinely want to call your company.  At least that was my thought on this process.

Here was the first banner creative

This was the first creative that was used.  This was a text version of an Admob ad.  Originally the ad just said “Free Debt Elimination Kit – Call Now!”.  However, we noticed a terrible CTR for the offer.  Because we were sending traffic after business hours we assumed that people just weren’t clicking.  Most people know that if you call after business hours you will have to deal with an automated system instead of an actual phone operator. So to combat the issue we put on Call 24/7 to the ad to help ease people’s minds. 21k impressions, 130 clicks, 6 confirmed calls, $48.xx spend, average $0.30 a click. Not the best… so we moved to a banner ad approach so we could add more info to the creative.

November 1st, 2010

EliteClicksMedia is sending me to Ad-Tech

… That’s it.

Just got word that they bought me a ticket and I leave in 8 hours.  I’m off to pack!

Mad love to the ECM crew for flying me out to Ad-Tech and footing the room.

Click here to check out the EliteClicksMedia crew in action.

Mad love to my boys Justin, Greg, and Ryan

October 18th, 2010

T3Leads updated their look and platform.

T3Leads LogoAbout 2 years ago I gave a review of T3Leads.com. You can see it here: Check out this Financial PPL site!

So… T3Leads has asked me to give them another review… So here I am… Just so we’re clean, I did get paid for this review.

What’s changed?

For starters, the T3Leads website has a brand new look. Unfortunately, the website now looks like a low end gentlemen’s club… Black and Gold. But that’s okay because their member’s area is a nice crisp white. T3 is currently on the 3rd generation of their backend tracking platform. Dirty on the outside, clean on the inside. A little deceptive if you ask me… but that’s not the point of the network.

The real change has come from how T3Leads now supplies their payout to affiliate. Previously your leads were valued based on a bid method sort of like an “auction” for your data. Now T3 does a straight sale depending on the data that is given as well as the exact niche the lead is for.

Payouts range from $1.50 on the low end and go all the way up to $100 for a payday loan offer

Reporting for T3 hasn’t changed much. Just the look really. They’ve upgraded to better looking graphs and a cleaner navigation through the reports. You can also see a report for leads that errored on conversion. And of course there are the standard filters for on date ranges, product, channel type, etc. I happen to like the fact that I can see my stats for Today, Yesterday, last Week, previous Week, Last month, and Current Balance all in the header from any page in their system. This saves me time when I just want a quick look at how my conversions went.

August 21st, 2010

Affiliate Summit East 2010 = Epic + Connections

Well… It came and it went.  Affiliate Summit 10′ was definitely one for the record books.  I don’t think I’ve made so many connections in my life.

Let me give you a brief play by play of what when on. I sat down to give you a play by play of what went on… But to be honest with you… I don’t remember too much about the order of events.  I just remember what we did…

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Saturday 14th

Arrived in NY around 2:30.  I was exhausted so I caught a cab to the hotel and crashed for a couple of hours.

Benny Tejeda was staying in the hotel with me so I called him up to let him know I was in the room.  He was mid transit to the hotel.

Benny ended up meeting up with me at Rue 57 with Brian (Winley) and his business partner AJ.  Brian I’ve known since December and has really taken off in his affiliate marketing.

At some point I met up with my buddies Ian Fernando and AdHustler.  We ended up heading on over to “Faces and Names”.  Somewhere along our little 2 block march we ran into some kid that… well… seemed to want to argue the whole night…Anyways, at some point, NickyCakes met up with us at “Faces and Names” and well… We took a picture for my mom.

Yeah… That’s for you mom… For some reason… My mom has an obsession with Nicky.  So when I saw him I had to get a picture with him… And boy does she love it. Here’s her comments left on the pic in Nicky’s Facebook account (Yes… They are FB friends…)

AdHustler hit that one on the head “This is getting weird”.